Clarify
Structuring ideas to make what unites the group and its partners immediately understandable.
Real estate · Corporate film · PIERRE IMPACTBNP Real
BNP Real
Estate
The project
Share
what brings people together.
For BNP Paribas Real Estate, Freshprod is producing a film for PIERRE IMPACT in order to raise awareness of the values shared by the BNP Paribas group and the company's five partner insurers.
The production transforms an institutional subject into an accessible story, capable of aligning the different stakeholders around a shared vision and a common commitment.
ClientBNP Paribas Real Estate
CompanyPIERRE IMPACT
SectorReal Estate · Investment
BriefRaising awareness of common values
PartnersFive partner insurers
ProductionConcept, filming and editing by Freshprod
Corporate film
Share values.
Build commitment.
A film designed for PIERRE IMPACT to raise awareness of the common values held by the BNP Paribas group and its five partner insurers.
Explore the films
Every film.
Its own page.
Films are presented in their original language.
Making the message clear
A collective message.
A clear voice.
The film must give prominence to institutional values without reducing them to slogans. Storytelling connects shared principles to a common culture and a concrete vision of collaboration.
Embody
Give a human presence to values so that they are perceived as lived benchmarks, not as a formula.
Bring people together
Build a common story that lets each actor recognize their place in the PIERRE IMPACT project.
Corporate communications
Make the message clear.
Without losing the emotion.
Writing, image and editing work together to convey a common vision with seriousness, fluidity and proximity · an essential balance for an internal and partnership awareness film.
Expertise behind the project
✦ Corporate film✦ Awareness✦ Institutional writing✦ Interviews✦ Narrative montage✦ Internal distribution
Let's start with a conversation